Normcore
Normcore is a simple yet powerful Shopify theme built for large catalog stores.

How does Normcore simplify large catalog management?
Normcore combines clean design with robust features to help you organize, display, and sell thousands of SKUs with ease.
Efficient navigation
Smart, optimized navigation combines clean, product-focused layouts to enhance browsing experience.
3-level customization
Unique tiered customization levels tailored for any stage of growth. Quick setup with various ready-made templates.
Flexible custom section
Beyond a pre-built presets. Creating a custom layouts representing your own ideas with Normcore built-in custom section. Adding groups, blocks, no page builder needed!
B2B/B2C flexibility
Feature set is designed to serve both B2B (bulk buy, quick order list) and B2C (upsell, cross sell).
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Complementary Products
Maximize sale opportunities by intelligently recommending complementary products.
Countdown Timer
Grab users' attention and encourage them to take action quickly to secure your deals.
Upsell in Cart
Increase AOV with free shipping threshold notice and reduce abandoned cart with auto discount code.
Recommended Products
Give shoppers a smooth exploration experience by displaying precise product recommendations on product pages.
Quick Buy
Reduce friction in the buying journey and encourage efficient and quick purchases.
Multiple Sales Badges
Capture attention and motivate customers to make a purchase sooner with limited availability or time-sensitive offers.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Engagement
Product Hotspot
Boost customer engagement and make product exploration more fun and exciting, turning every interaction into a memorable experience.
Engagement
Prominent Badge
Deliver your message uniquely and keep customers fully engaged.
Engagement
Social Media Share
Build brand awareness by presenting your social media channels.
Engagement
Clickable Banner
Ensure a smooth user experience, give shoppers a convenient way to explore products.
Engagement
Running Text
Infuse your content with energy and motion. Grab attention, convey information, and add a touch of dynamism.
Engagement
Color Swatches
Create an engaging, fun, and accurate way for your customers to view and interact with different variants of your products.
Engagement
Size Guide
Give shoppers trust and confidence by providing clear instructions on your items.
Engagement
Product Filters
Increase sales potential by allowing your customers to find exactly what they are looking for quickly and easily.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Design & Aesthetics
Wallpaper Video
Use background video to smoothly tell your stories and create a deep connection with your customers.
Design
Special Layouts
Display your collections or image content in a unique, engaging, and attractive look.
Design
Section with Icon
Enhance your site with sections that include custom icons, adding an engaging touch and guiding your customers effortlessly.
Design
Timeline
Create a storytelling section with the progress bar and leave your brand in customers' minds.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Customization
Varied Text Size Options
Choose from a variety of text size options to perfectly tailor your content's appearance, enhancing readability across your site.
Customization
Adjustable Banner Heights
6 different banner height options for any screen, providing flexibility to optimize visual impact and user experience.
Customization
Flexible Item Rows
Customize the number of items displayed per row to create the perfect layout for your product collections.
Customization
Flexible Section Width
Create a visually appealing and user-friendly website while ensuring your brand visuals are displayed exactly as intended.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Low Inventory Notice
Encouraging your customers to act fast before stock runs out!
Slideshow
Convey your messages, showcase products, or highlight key features in a captivating way.
Testimonials
Build trust and drive sales with real customer reviews and experiences.
Popup
Capture attention to promote your campaigns with popup announcements.
In-Store Pickup
Offer a convenient, cost-saving option by allowing in-store pickups.
Contact Form
Streamline customer inquiries and support with an easy-to-use form.
All features included
Sales & Conversion
How does Blum improve sales and conversion rates?
“I'm using the BLUM theme and I love it. I like it so much that I'm thinking about using it for another project. Yes, the theme is wonderful, but the technical support is the big surprise.”
Found Family
Shopify Merchant
“Blum theme is a game changer! The sleek design and great performance perfectly match my store's aesthetic.”
CustomYour.life
Shopify Merchant
“We went from a free theme with little control, to Blum. It's very customizable, easy to use, and beautiful if used correctly.”
Homestead Beard Oil Co
Shopify Merchant
“I'm using the BLUM theme and I love it. I like it so much that I'm thinking about using it for another project. Yes, the theme is wonderful, but the technical support is the big surprise.”
Found Family
Shopify Merchant
“Blum theme is a game changer! The sleek design and great performance perfectly match my store's aesthetic.”
CustomYour.life
Shopify Merchant
“We went from a free theme with little control, to Blum. It's very customizable, easy to use, and beautiful if used correctly.”
Homestead Beard Oil Co
Shopify Merchant
“I'm using the BLUM theme and I love it. I like it so much that I'm thinking about using it for another project. Yes, the theme is wonderful, but the technical support is the big surprise.”
Found Family
Shopify Merchant
“Blum theme is a game changer! The sleek design and great performance perfectly match my store's aesthetic.”
CustomYour.life
Shopify Merchant
“We went from a free theme with little control, to Blum. It's very customizable, easy to use, and beautiful if used correctly.”
Homestead Beard Oil Co
Shopify Merchant
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency.
Latest release
Sticky Popup Section
Built with block-based layout, the new popup section gives you the flexibility to design stunning and unique popups on your website.
Latest release
Right-to-Left Language Support
Blum now fully supports right-to-left (RTL) languages like Arabic and Hebrew. One-click setup in the theme editor.
Latest release
Mega Menu
Efficiently showcase your best catalogs in a powerful multi-level mega menu. Promote your best-sellers and new arrivals right in the header.
Latest release
Product Siblings
Create a richer product page by linking related items through swatches and displaying only the relevant variant details.
Sales & Conversion
How does Blum improve sales and conversion rates?
Blum boosts sales and order value with creative features that drive purchases and urgency. hi@ecomx.co
Ready to build?
Elevate your store with Normcore.
$320
One-time license — lifetime access
- Unlimited free trial on Shopify
- All 5 presets included
- 6 months of priority support
- Lifetime license for the version purchased